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Why They Do Sweeps
Sweepstakes and contests have been around for a very long time. The term “sweepstakes” dates all the way back to the 15th century! The term was created in reference to a common game where everyone placed in a “stake” and the winner thus “swept,” aka won, the stakes.
What to Do After You Win: A Smart Winner’s Checklist
Winning a sweepstakes can feel like a dream come true—but what happens next? Before you pop the champagne, it's important to take a few smart steps to protect yourself, your prize, and your peace of...
McDonalds Monopoly: Real or Fake?
GIMMICK is the word that comes to mind when I see a commercial for the McDonalds Monopoly. It has to be something to get people in the door to buy their food. Could someone possibly eat at...
Good Luck Charms
For centuries people have put their luck in the hands of little trinkets and tokens hoping one or all would bring them a string of good luck and fortune. Maybe you have a favorite lucky charm you...